Friday, January 25, 2008

Leslie Appleton-Young of CAR #52

This week Bruce Norris is joined by Chief Economist for The California Association of Realtors, Leslie Appleton-Young. Bruce and Leslie discuss how people join C.A.R, how the market has changed and things unexpected in the market, jumbo market problems, how Realtors audiences have changed as far as what they are looking for from C.A.R., how Realtors are seeking strategies and how to deal with unrealistic sellers, total membership during the boom, the wait-and-see attitude on membership numbers but how so far they are stronger than expected, what successful agents did to make 2007 work, how to profit in 2008, California short sales and California REOs, how the California commercial real estate market is fairing, how finding a niche is important, the First Time Buyer Fair and a partnership with the Los Angeles Times, who becomes the dominate buyers in a down market, how median home prices only recently went down, the Case Schiller index, how to truly figure out market value, why it’s important not to follow the market down and price correctly off the bat, California REO sales vs. expected California retail sales in 2008, reason why lenders haven’t adjusted HELOCs, variability by market and how the Inland Empire has more inventory, and why C.A.R. will stick with their newer First-Time Buyer Affordability Index.

Leslie Appleton-Young is Vice President and Chief Economist for the California Association of REALTORS® (C.A.R.), a statewide trade organization with over 195,000 members dedicated to the advancement of professionalism in real estate.

Mrs. Appleton-Young directs the activities of the Association's Member Information Group. She oversees the analysis of housing market and brokerage industry trends, member communications, and membership development activities. She is also closely involved in the Association's strategic planning efforts and is a well-known speaker in California’s real estate community.

Before joining C.A.R. in 1984, Leslie Appleton-Young was a consultant with Telesis Inc. in Rhode Island. She also spent several years working as a research associate at the Federal Reserve Bank of Philadelphia and as an instructor at the University of Pennsylvania.

Mrs. Appleton-Young earned a Bachelor of Arts degree in economics from the University of California, Berkeley, and her Masters from the University of Pennsylvania.

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