Friday, July 27, 2018

How to Get the Yes Vote With Katie Coates #601

Aaron Norris is joined this week by Katie Coates. She is the author of Yes Vote, the public hearing plan for developers. She has a long history of working with developers to overcome opposition, build support, and obtain approval for projects. This means she spent way too much time in city council, planning, regional, and state agency meetings to be sure. She is a creative strategist at Taylor & Co. PR based out of Southern California. She also teaches at several local Southern California universities on topics ranging from building community to crisis communications. Aaron met her in New York City many years ago as they were serving at the Public Relations Society of America. It was not until a few months ago he knew her specialty was on this, which is highly appropriate considering his research was also on this.

Aaron and Katie discuss her book Yes Vote and why she wrote it, how you can get a free copy, the different naysayers and their triggers they try to use to stop projects, an assumption people have in Riverside on zoning laws that is false, how to get street credibility as an outside investor, and much more on the real estate radio show and podcast.

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Friday, July 20, 2018

Interior Design and Finishing With Andrea Van Soest #600

Aaron Norris is joined this week by Andrea Van Soest for The Norris Group’s 600th radio show. This is 250 hours of real estate content and 10 years on the radio show. Andrea is a flipper, realtor, and designer. She adds the design eye to the husband-wife team at So Cal Homebuyers, which she co-owns and runs with her husband Doug. He was on the show the last two weeks talking about their journey, getting started in entrepreneurship, and how they went from kettle corn to flipping. Today, they will discuss design and style. Andrea studied interior design at UCLA and UC Riverside and has a background in industrial-organizational psychology. She and her husband have flipped hundreds of properties, and they also buy rentals.

Aaron and Andrea discuss her interior design business, how she first started working with this, her client's reactions, where she goes to get the necessary materials she needs, finishes that she finds the most unique, how you can check out her work, and much more on the real estate radio show and podcast.

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Friday, July 13, 2018

Access To Real Estate Information and Finding Leads With Doug Van Soest #599

Bruce and Aaron Norris are joined again this week by Doug Van Soest. He and his wife Andrea have been property buyers since about 2008. They have done about 400 deals as well as have gotten into wholesaling, property management, and keeping properties. He has been one of the success stories of the business.

Bruce and Aaron discuss with Doug his business and how he handles calls from prospective clients, the percentage of leads he has dealt with personally and not over the phone, how the ease of access to information has changed his business, his idea of the perfect rental property, the California market and how it is for reselling properties, how he has succeeded in a business in which few have, and much more on the real estate radio show and podcast.

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Friday, July 6, 2018

Mailers and Finding Deals with Doug Van Soest #598

Bruce and Aaron Norris are joined this week by Doug Van Soest. He and his wife Andrea have been property buyers since about 2008. They have done about 400 deals as well as have gotten into wholesaling, property management, and keeping properties. He has been one of the success stories of the business.

Bruce and Aaron discuss with Doug his business prior to real estate, how he and Andrea first got into the real estate business, how they decided who handled what tasks, their best skills they utilize for the business, finding deals and how it has changed in 2018, their mailer and how they make it stand out, the way the industry is changing how people search for real estate, and much more on the real estate radio show and podcast.

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